Getting back to the OP, I’m glad our program is profitable, but yeah, not seeing much ROI on your marketing dollars pisses me off.
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
Getting back to the OP, I’m glad our program is profitable, but yeah, not seeing much ROI on your marketing dollars pisses me off.
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
Did they not squat at Bama? Why is this so special?
Because that video has over a million views. Because the marketing department intentionally produced something that both highlights a player of interest and slapped their logo all over the screen. Because engagement is driven by brand identity, and as a company that has to sell value to corporate partners, consumers and prospective employees (both players and coaches), engagement is everything.
Did they not squat at Bama? Why is this so special?
Because that video has over a million views. Because the marketing department intentionally produced something that both highlights a player of interest and slapped their logo all over the screen. Because engagement is driven by brand identity, and as a company that has to sell value to corporate partners, consumers and prospective employees (both players and coaches), engagement is everything.
That video has the views because Bama fans follow Hurts and OU is a blue blood only competing with the Thunder
Things that the marketing department owns/works directly with:
Gameday (all encompassing: content, tailgating, zone, ads, commercial break content, etc.) Band Cheer Dubs (his name too) Uniforms Promotions UW athletics font, script, color, etc.
So who in your mind is managing the UW football and athletics twitter pages? IT? finance?
Man, this is not in my mind. I know this. UW football is run by the football department. I’m trying to educate!
Okay, but my point is that it is marketing and branding material. Hence, marketing.
Im talking about perception of the UW brand as a whole in this thread.
Great. I get you.
But if you think the UW brand is strong I don’t know what to tell you.
The UW brand is as strong as it is ever going to get without winning a big Bowl game or three
Its true that if the Pac 12 got the FREE Pub that the SEC gets from CBS and ESPN the individual marketing would not be as important and if UW ruled the PAC 12 that got FREE Pub all the better
But the Pac 12 marketing sucks and Larry is an idiot so there you go and here we are
I get it. But if UW won a natty vs Bama with a mean fucking defense ESPN and CBS would love us
Winning solves everything, it doesnt even have to be the natty.
Right now, UW is the loveable try hard that cant win a nationally relevant game. The Pac 12 is an afterthought because it sucks. These issues are 100x bigger of a problem than any perceived marketing deficiencies
The Big 12 sucks as bad but the Oklahoma brand puts them above the Pac 12
The Pac 12 could still suck but the USC brand would be strong if they didn't suck and the whole league would benefit
When your champ and that's us doesn't care enough to get a decent brand then its a real issue
In 2016 USC won the post season and off season natty over us by winning the Rose Bowl and being USC
UW is famous for firing Rick in June and hiring Ty to go 0-12. And Todd Turner.
Our former players do a better job on twitter than UW does. Oregon gets the top recruit in the country after finishing 4th because of branding. They get it. UW has a bunch of old fucks saying just play ball
Oregon and USC have won multiple NY6 bowls since 2000. UW hasnt done a fucking thing except lose on the big stage. Oregon might have lost to Ohio State, but they curb stomped an undefeated FSU.
When people think of UW, they think of 24-7 and the Browning pick 6. Or maybe UW being down by a million to PSU and OSU, at which point the fans turned the game off.
Your brand can only be as strong as your performance in sports. Right now the only thing UW has is the strongest retard medal aka Pac 12 championships.
Not winning important games hamstrings the entire marketing machine
How can you argue with someone this dumb?
So, you're saying if we win big games that would improve things? NO FUCKING WAY!!! What chinsight.
You don't understand branding or what you are talking about on any level. Although, if you want people who are dumb, accept mediocrity, don't like fans who demand improvement and talk about things they know nothing about like they are experts because they are displeased with someone perturbing their happy idiot world... I can suggest a website that you would enjoy!
They have all of that and more at dawgman.com. I think you would enjoy it there. They think recruiting is overrated and we can never compete until we win, but we can't win until we win - but this year's recruiting class was great so why are you guys all complaining? too!!
Things that the marketing department owns/works directly with:
Gameday (all encompassing: content, tailgating, zone, ads, commercial break content, etc.) Band Cheer Dubs (his name too) Uniforms Promotions UW athletics font, script, color, etc.
So who in your mind is managing the UW football and athletics twitter pages? IT? finance?
Man, this is not in my mind. I know this. UW football is run by the football department. I’m trying to educate!
Okay, but my point is that it is marketing and branding material. Hence, marketing.
Im talking about perception of the UW brand as a whole in this thread.
Great. I get you.
But if you think the UW brand is strong I don’t know what to tell you.
The UW brand is as strong as it is ever going to get without winning a big Bowl game or three
Its true that if the Pac 12 got the FREE Pub that the SEC gets from CBS and ESPN the individual marketing would not be as important and if UW ruled the PAC 12 that got FREE Pub all the better
But the Pac 12 marketing sucks and Larry is an idiot so there you go and here we are
I get it. But if UW won a natty vs Bama with a mean fucking defense ESPN and CBS would love us
Winning solves everything, it doesnt even have to be the natty.
Right now, UW is the loveable try hard that cant win a nationally relevant game. The Pac 12 is an afterthought because it sucks. These issues are 100x bigger of a problem than any perceived marketing deficiencies
The Big 12 sucks as bad but the Oklahoma brand puts them above the Pac 12
The Pac 12 could still suck but the USC brand would be strong if they didn't suck and the whole league would benefit
When your champ and that's us doesn't care enough to get a decent brand then its a real issue
In 2016 USC won the post season and off season natty over us by winning the Rose Bowl and being USC
UW is famous for firing Rick in June and hiring Ty to go 0-12. And Todd Turner.
Our former players do a better job on twitter than UW does. Oregon gets the top recruit in the country after finishing 4th because of branding. They get it. UW has a bunch of old fucks saying just play ball
Oregon and USC have won multiple NY6 bowls since 2000. UW hasnt done a fucking thing except lose on the big stage. Oregon might have lost to Ohio State, but they curb stomped an undefeated FSU.
When people think of UW, they think of 24-7 and the Browning pick 6. Or maybe UW being down by a million to PSU and OSU, at which point the fans turned the game off.
Your brand can only be as strong as your performance in sports. Right now the only thing UW has is the strongest retard medal aka Pac 12 championships.
Not winning important games hamstrings the entire marketing machine
How can you argue with someone this dumb?
So, you're saying if we win big games that would improve things? NO FUCKING WAY!!! What chinsight.
You don't understand branding or what you are talking about on any level. Although, if you want people who are dumb, accept mediocrity, don't like fans who demand improvement and talk about things they know nothing about like they are experts because they are displeased with someone perturbing their happy idiot world... I can suggest a website that you would enjoy!
They have all of that and more at dawgman.com. I think you would enjoy it there. They think recruiting is overrated and we can never compete until we win, but we can't win until we win - but this year's recruiting class was great so why are you guys all complaining? too!!
Getting back to the OP, I’m glad our program is profitable, but yeah, not seeing much ROI on your marketing dollars pisses me off.
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
End rant.
Would of been a better rant if you ended with EMFA
Getting back to the OP, I’m glad our program is profitable, but yeah, not seeing much ROI on your marketing dollars pisses me off.
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
End rant.
Would of been a better rant if you ended with EMFA
Getting back to the OP, I’m glad our program is profitable, but yeah, not seeing much ROI on your marketing dollars pisses me off.
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
End rant.
I'm hearing that if they had a UW section they would need to have an equal section for Wazzu.
Things that the marketing department owns/works directly with:
Gameday (all encompassing: content, tailgating, zone, ads, commercial break content, etc.) Band Cheer Dubs (his name too) Uniforms Promotions UW athletics font, script, color, etc.
So who in your mind is managing the UW football and athletics twitter pages? IT? finance?
Man, this is not in my mind. I know this. UW football is run by the football department. I’m trying to educate!
Okay, but my point is that it is marketing and branding material. Hence, marketing.
Im talking about perception of the UW brand as a whole in this thread.
Great. I get you.
But if you think the UW brand is strong I don’t know what to tell you.
The UW brand is as strong as it is ever going to get without winning a big Bowl game or three
Its true that if the Pac 12 got the FREE Pub that the SEC gets from CBS and ESPN the individual marketing would not be as important and if UW ruled the PAC 12 that got FREE Pub all the better
But the Pac 12 marketing sucks and Larry is an idiot so there you go and here we are
I get it. But if UW won a natty vs Bama with a mean fucking defense ESPN and CBS would love us
Winning solves everything, it doesnt even have to be the natty.
Right now, UW is the loveable try hard that cant win a nationally relevant game. The Pac 12 is an afterthought because it sucks. These issues are 100x bigger of a problem than any perceived marketing deficiencies
The Big 12 sucks as bad but the Oklahoma brand puts them above the Pac 12
The Pac 12 could still suck but the USC brand would be strong if they didn't suck and the whole league would benefit
When your champ and that's us doesn't care enough to get a decent brand then its a real issue
In 2016 USC won the post season and off season natty over us by winning the Rose Bowl and being USC
UW is famous for firing Rick in June and hiring Ty to go 0-12. And Todd Turner.
Our former players do a better job on twitter than UW does. Oregon gets the top recruit in the country after finishing 4th because of branding. They get it. UW has a bunch of old fucks saying just play ball
Oregon and USC have won multiple NY6 bowls since 2000. UW hasnt done a fucking thing except lose on the big stage. Oregon might have lost to Ohio State, but they curb stomped an undefeated FSU.
When people think of UW, they think of 24-7 and the Browning pick 6. Or maybe UW being down by a million to PSU and OSU, at which point the fans turned the game off.
Your brand can only be as strong as your performance in sports. Right now the only thing UW has is the strongest retard medal aka Pac 12 championships.
Not winning important games hamstrings the entire marketing machine
How can you argue with someone this dumb?
So, you're saying if we win big games that would improve things? NO FUCKING WAY!!! What chinsight.
You don't understand branding or what you are talking about on any level. Although, if you want people who are dumb, accept mediocrity, don't like fans who demand improvement and talk about things they know nothing about like they are experts because they are displeased with someone perturbing their happy idiot world... I can suggest a website that you would enjoy!
They have all of that and more at dawgman.com. I think you would enjoy it there. They think recruiting is overrated and we can never compete until we win, but we can't win until we win - but this year's recruiting class was great so why are you guys all complaining? too!!
First off, I never claimed ... oh not me this time.
Anyone else notice that the back of the jumbo tron, facing the lake, has Alaska Airlines on it? Not a W. Grateful for the dough Alaska Air, but Alaska Air isn't really synonymous with UW football. Oregon can get away with a big swoosh, because they are, but they are still putting a big fucking 0 on the outside of the stadium. Little shit that bothers me.
Anyone else notice that the back of the jumbo tron, facing the lake, has Alaska Airlines on it? Not a W. Grateful for the dough Alaska Air, but Alaska Air isn't really synonymous with UW football. Oregon can get away with a big swoosh, because they are, but they are still putting a big fucking 0 on the outside of the stadium. Little shit that bothers me.
Sorry, everyone knows simple little hometown/local things can't be taken care of until after UW wins a national championship.
Im going to need to see a national championship or atleast a Rose Bowl win before I allow criticism of something as mind blowingly stupid as the Zone.
until then please keep all discussions on branding or marketing, including discussions on the new official school color (black) or how empty the stadium is against EWU to the branding/marketing board.
Anyone else notice that the back of the jumbo tron, facing the lake, has Alaska Airlines on it? Not a W. Grateful for the dough Alaska Air, but Alaska Air isn't really synonymous with UW football. Oregon can get away with a big swoosh, because they are, but they are still putting a big fucking 0 on the outside of the stadium. Little shit that bothers me.
Sorry, everyone knows simple little hometown/local things can't be taken care of until after UW wins a national championship.
Im going to need to see a national championship or atleast a Rose Bowl win before I allow criticism of something as mind blowingly stupid as the Zone.
until then please keep all discussions on branding or marketing, including discussions on the new official school color (black) or how empty the stadium is against EWU to the branding/marketing board.
Thanks
Whoosh as always.
Fuck around with the little things all you want. It doesnt matter that much in the big scheme of things. Having a W replace Alaska airlines isnt going to bring fans, nor will using black less.
In college football, your brand is mostly judged on whether or not you fucking win.
Comments
Bash the Seahawks all you want, but they have a brilliant marketing team. I’d love to see “Bow Down” or “Go Dawgs” merchandise plastered everywhere like you see 12 flags.
Which reminds me, who the hell runs the licensing department over at UW? I’m still appalled by how little Rose Bowl gear there was to buy. When I go to the grocery store, I always see Seahawks and fucking SOUNDERS shirts, hats, etc. available to buy but nothing Huskies. That’s BULLSHIT.
End rant.
That video has the views because Bama fans follow Hurts and OU is a blue blood only competing with the Thunder
So, you're saying if we win big games that would improve things? NO FUCKING WAY!!! What chinsight.
You don't understand branding or what you are talking about on any level. Although, if you want people who are dumb, accept mediocrity, don't like fans who demand improvement and talk about things they know nothing about like they are experts because they are displeased with someone perturbing their happy idiot world... I can suggest a website that you would enjoy!
They have all of that and more at dawgman.com. I think you would enjoy it there. They think recruiting is overrated and we can never compete until we win, but we can't win until we win - but this year's recruiting class was great so why are you guys all complaining? too!!
You don't get it and never have gotten it. HTH
Sorry, everyone knows simple little hometown/local things can't be taken care of until after UW wins a national championship.
Im going to need to see a national championship or atleast a Rose Bowl win before I allow criticism of something as mind blowingly stupid as the Zone.
until then please keep all discussions on branding or marketing, including discussions on the new official school color (black) or how empty the stadium is against EWU to the branding/marketing board.
Thanks
Fuck around with the little things all you want. It doesnt matter that much in the big scheme of things. Having a W replace Alaska airlines isnt going to bring fans, nor will using black less.
In college football, your brand is mostly judged on whether or not you fucking win.