It's about bribing coaches and ADs with free shoes and unis so that they(Nike)can parade a huge and varied line of queen ninja fashions onro the gridiron and TV screen each Thursday through Sunday. The new unis and anti-school colors are hugely popular with fans ages eight to eighty-eight. Just look around at how much Nike garbage is being sold off the racks and onto the streets. It's Nike genius! When Star Trek and Star Wars couldn't get us to change the way we dress, along come the ducks with video game football and queen ninja fashions for all to copy and feast on.
I remember when Oregon played a team down south, believe it was MSU, and there was some big uproar because the AD complained that Nike had provided Oregon with a special breathable material to deal with the heat and humidity better.
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(1seadoog) ...Is what your girl said when she washed your underwear...