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Article: UW Marketing Remains out of Touch

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  • LoneStarDawg
    LoneStarDawg Member, Swaye's Wigwam Posts: 13,681 Founders Club

    Tequilla said:

    brchco12 said:

    brchco12 said:

    i think our marketing probably sucked for decades but we just didn't know it. There was no need to market that hard when they were drawing 70k plus. Now they have to try but there really isn't a demand. If they have the year I expect this year I think eyes gonna be a lot of empty bleachers. I still have not seen a game where they fill the student section.
    The duck is right. The only way this is solved is with wins.

    The students fucking suck... I always boo the student non-athletes
    The students will be great if we were good. we have a football problem.
    While they would show up if we were winning, they still suck.

    <#oldmanrant>

    Went to the 2013 arizona game when we were both undefeated and there was justifiably a bit of buzz among the doogdom. We sat close to the student section and granted it rained 3+ inches, the student section, which was never full, was 3/4 empty by halftime. That was the worst weather since 2006 OSU when Stanback got hurt and it was raining sideways, just an all around shitty day. but we didn't leave early when we were students because we hazed anyone who left a game early.

    </#oldmanrant>
    This is all you need to know about today's generation of student ...

    Student see bad weather and would rather go back to their frats/dorms and watch on TV ...

    Alumni are jumping up and down in the stands and enjoying the fuck out of watching Arizona run and hide on the sidelines and mindfuck themselves out of the game because they'd rather be anywhere that was dry.

    But then again, what do you expect when the University's strategy is to bring in a higher percentage of out of state/country students (higher tuition $$$) and losing out on some of the in-state kids who have always had a chip on their shoulder thinking that those of us in this region are always slighted.
    Stick the students in the rainy end zone a mile away from the field...what do you expect?
    They can be butthurt about getting their seats moved, they're still probably closer to the game than in the old stadium setup (#MyTrack) and paying 5% the price of anyone else there.
  • BennyBeaver
    BennyBeaver Member Posts: 13,346
    *those

    Yo DJ, I'll proofread your stuff if you want.
  • jecornel
    jecornel Member Posts: 9,737
    Good read and yes I convulse at the night games.... how many times can you loop same shitty ads for three hours straight. It's sorry.

    At first I was pumped for the name drop, but then I realized orange pickle and honder were the other two posters mentioned as well. Oh well.....free Pub!
  • KoolAidMan
    KoolAidMan Member Posts: 319
    edited August 2015
    The Arizona Diamondbacks and the Florida Marlins winning the World Series didn't make their horrible unis look any better. Winning will make average unis look great but won't make awful unis look good. UW's current unis are awful. Also awful are Rape U's and ASU's unis no matter what they win.
  • sarktastic
    sarktastic Member Posts: 9,208

    brchco12 said:

    i think our marketing probably sucked for decades but we just didn't know it. There was no need to market that hard when they were drawing 70k plus. Now they have to try but there really isn't a demand. If they have the year I expect this year I think eyes gonna be a lot of empty bleachers. I still have not seen a game where they fill the student section.
    The duck is right. The only way this is solved is with wins.

    The students fucking suck... I always boo the student non-athletes
    The students will be great if we were good. we have a football problem.
    why? Do they play a lot of football in high school in China and the Middle East?
  • greenblood
    greenblood Member Posts: 14,559
    edited August 2015

    The Arizona Diamondbacks and the Florida Marlins winning the World Series didn't make their horrible unis look any better. Winning will make average unis look great but won't make awful unis look good. UW's current unis are awful. Also awful are Rape U's and ASU's unis no matter what they win.

    Yes they are awful, ASU hasn't won anything since Jake the Snake led them to a Rose Bowl, so not a good example. Oregon also has horrible uniforms, but it hasn't had any effect on their following or support, because they win. Didn't Damone put it best, "they can wear pink tutus as long as they win"
  • AZDuck
    AZDuck Member Posts: 15,381

    The Arizona Diamondbacks and the Florida Marlins winning the World Series didn't make their horrible unis look any better. Winning will make average unis look great but won't make awful unis look good. UW's current unis are awful. Also awful are Rape U's and ASU's unis no matter what they win.

    Yes they are awful, ASU hasn't won anything since Jake the Snake led them to a Rose Bowl, so not a good example. Oregon also has horrible uniforms, but it hasn't had any effect on their following or support, because they win. Didn't Damone put it best, "they can wear pink tutus as long as they win"
    Disagree. The current uniform, executed in the former school colors of green in yellow, is fucking awesome.

    image

    But NOGAF, really.

  • UWhuskytskeet
    UWhuskytskeet Member Posts: 7,113
    brchco12 said:



    While they would show up if we were winning, they still suck.

    <#oldmanrant>

    Went to the 2013 arizona game when we were both undefeated and there was justifiably a bit of buzz among the doogdom. We sat close to the student section and granted it rained 3+ inches, the student section, which was never full, was 3/4 empty by halftime. That was the worst weather since 2006 OSU when Stanback got hurt and it was raining sideways, just an all around shitty day. but we didn't leave early when we were students because we hazed anyone who left a game early.

    </#oldmanrant>

    Disagree, I was one of about 500 students/dipshits remaining in the stands of that OSU game.
  • pawz
    pawz Member, Moderator, Swaye's Wigwam Posts: 22,436 Founders Club

    brchco12 said:

    i think our marketing probably sucked for decades but we just didn't know it. There was no need to market that hard when they were drawing 70k plus. Now they have to try but there really isn't a demand. If they have the year I expect this year I think eyes gonna be a lot of empty bleachers. I still have not seen a game where they fill the student section.
    The duck is right. The only way this is solved is with wins.

    The students fucking suck... I always boo the student non-athletes
    The students will be great if we were good. we have a football problem.
    I think you're wong.
    image
    It's great when you have yellow fever
    If we are going to bash #yellowfever I'm. Fucking. Out.
  • Dardanus
    Dardanus Member Posts: 2,623
    Facebook?? What is this, 2007?
  • Fire_Marshall_Bill
    Fire_Marshall_Bill Member Posts: 25,607 Standard Supporter
    I remember sneaking into the student section after I graduated with a Doog who was still in school, and it was packed. Back then, you didn't leave, and the school hadn't turned into Revenge of the Nerds/China/India/Japan/S. Korea yet. These stupid UWPD meatheads used to scan the crowd for people with booze. Get a life!
  • Swaye
    Swaye Moderator, Swaye's Wigwam Posts: 41,739 Founders Club
    Dardanus said:

    Facebook?? What is this, 2007?

    The 14% say fuck Instagram, and all other newfangled shit.
  • huskyhooligan
    huskyhooligan Member, Swaye's Wigwam Posts: 5,924 Swaye's Wigwam
    This is a very frequent KG topic. Honestly though, I think anyone who is passionate about the program see's the problems with marketing. This was addressed last season by Max Waugh and gained some headlines with regards to the game day experience / marketing. Honestly the AD provides no incentive to be a season ticket holder. When you invest in the full package in April, then four months later discover you could have gotten a four game pack or discounted tickets to the FCS game on the schedule it's kind of a slap in the face. Going 1-10 in 2005 then raising ticket prices was when the AD learned how many suckers there are in the Husky fan base. Yeah people left, but still averaged more than 60k in 2008. Still holding onto the golden years.
  • PurpleJ
    PurpleJ Member Posts: 37,643 Founders Club

    PurpleJ said:

    PurpleJ said:

    brchco12 said:

    brchco12 said:

    i think our marketing probably sucked for decades but we just didn't know it. There was no need to market that hard when they were drawing 70k plus. Now they have to try but there really isn't a demand. If they have the year I expect this year I think eyes gonna be a lot of empty bleachers. I still have not seen a game where they fill the student section.
    The duck is right. The only way this is solved is with wins.

    The students fucking suck... I always boo the student non-athletes
    The students will be great if we were good. we have a football problem.
    While they would show up if we were winning, they still suck.

    <#oldmanrant>

    Went to the 2013 arizona game when we were both undefeated and there was justifiably a bit of buzz among the doogdom. We sat close to the student section and granted it rained 3+ inches, the student section, which was never full, was 3/4 empty by halftime. That was the worst weather since 2006 OSU when Stanback got hurt and it was raining sideways, just an all around shitty day. but we didn't leave early when we were students because we hazed anyone who left a game early.

    </#oldmanrant>
    I was at that game. Perfect example of why a passing offense on Montlake is fucking stupid.
    I was at that game. Sankey ran the ball like 40 times and Kevin Smith dropped a play action to that was set up off of running the ball all damn day. Go Hawks.
    A good running team would have plunger raped us that day. Luckily, Arizona was fucking soft and had vanilla Vick at QB.
    Arizona only had a RB named Kadeem Carey. He wasn't very good though.
    Thanks for correcting me. I was piss drunk at that game and for most of that season.
  • SpoonieLuv
    SpoonieLuv Member Posts: 5,463
    Happy to see some content return to the front page. The donation request section could use a little flair:


    image
  • creepycoug
    creepycoug Member Posts: 24,036
    UW has a marketing department?
  • Alexis
    Alexis Member, Swaye's Wigwam Posts: 3,385 Founders Club
    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.
  • whatshouldicareabout
    whatshouldicareabout Member Posts: 12,990
    Alexis said:

    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.

    image

    More WA kids attend UW than ever before.
  • doogsinparadise
    doogsinparadise Member Posts: 9,320
    edited August 2015

    Alexis said:

    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.

    image

    More WA kids attend UW than ever before.
    Let's see, we're at approximately 7 million people in the state, was about 6 million back in 2000. Tell me again how adding 1,000 freshmen every five years (at best when it's a political issue) helps local kids. Look at the doubling of out of state during the same period.
  • sarktastic
    sarktastic Member Posts: 9,208
    Population has increased about 300,000 since 2010. Resident students increased by 283 in 6 years. During the same time period, non resident students increased by over 5X that
  • AZDuck
    AZDuck Member Posts: 15,381

    Happy to see some content return to the front page. The donation request section could use a little flair:


    image

    Say what you want about the National Socialist Party, at least those motherfuckers knew how to dress.

    image

    image



  • whatshouldicareabout
    whatshouldicareabout Member Posts: 12,990

    Alexis said:

    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.

    image

    More WA kids attend UW than ever before.
    Let's see, we're at approximately 7 million people in the state, was about 6 million back in 2000. Tell me again how adding 1,000 freshmen every five years (at best when it's a political issue) helps local kids. Look at the doubling of out of state during the same period.
    You're not good at reading charts are you?

    What you're looking at is not admissions but applications. 1000 more kids applied to UW in 2010 than 2015 and 300 of them were accepted. In contrast, 8000 out of state kids applied to UW and only 500 were admitted. We're looking at a difference of 30% of WA state kids and 6.25% for out-of-state between 2010 and 2015.

    And, for the sake of discussion, we're talking about filling up the student section with students (quantity) and here you're talking about applications per total population (rate). If WA kids actually cared about football, they'd fill it up as students. And if they had disposable income after graduating school, they'd probably buy season tickets if we had a decent team and decent home schedule.
  • TierbsHsotBoobs
    TierbsHsotBoobs Member Posts: 39,680

    Alexis said:

    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.

    image

    More Asian WA kids attend UW than ever before.
  • doogsinparadise
    doogsinparadise Member Posts: 9,320

    Alexis said:

    Been touched on in this thread earlier, but UW will never get a huge student fan base. Wins will help, obviously, but the students won't be back on board because who they now are.

    I went to the UW in the 80s with my 3.5 because my dad took me to games since I was 7. My sons, who I've taken to games since they were 7, one took his 3.6 to CWU and the one who is a SR this year, unless he gets a baseball schollie, will be taking his 3.7 to ASU, or SDSU, or some other place to get laid, because UW won't even look at a local white kid with a 3.7.

    UW decided years ago that they would rather make money on out of state, out of country tuition. And what happens when little Johnny China graduates, he doesn't come back and get 4 Tyee seats, he heads back home.

    Until UW decides the want to start letting locals back in, this is what they're gonna get.

    image

    More WA kids attend UW than ever before.
    Let's see, we're at approximately 7 million people in the state, was about 6 million back in 2000. Tell me again how adding 1,000 freshmen every five years (at best when it's a political issue) helps local kids. Look at the doubling of out of state during the same period.
    You're not good at reading charts are you?

    What you're looking at is not admissions but applications. 1000 more kids applied to UW in 2010 than 2015 and 300 of them were accepted. In contrast, 8000 out of state kids applied to UW and only 500 were admitted. We're looking at a difference of 30% of WA state kids and 6.25% for out-of-state between 2010 and 2015.

    And, for the sake of discussion, we're talking about filling up the student section with students (quantity) and here you're talking about applications per total population (rate). If WA kids actually cared about football, they'd fill it up as students. And if they had disposable income after graduating school, they'd probably buy season tickets if we had a decent team and decent home schedule.
    Who can't read? The enrollment rate declined an entire point and the trend is pretty obvious. Sure there's enough "traditional" students to fill seats, but the long term health of the ticket base is at risk.
  • RoadDawg55
    RoadDawg55 Member Posts: 30,129
    The post about the students is spot on. Face it, football is a barbaric game enjoyed by morons. The kids with great academis aren't the people who will support the program.

    We don't need Johnny Bravo's, but the current UW fanbase sucks and it isn't just because of the product. We've seen the Dawgpack