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UW athletics financial picture
I've been really curious about how the recent turnaround in football has impacted the UW AD financial forecast, and I noticed that they just released the updated numbers in the past week. I haven't spent a ton of time reading through this, but I wanted to beat
@CokeGreaterThanPepsi in breaking the news. Unlike doogman, I'd rather be first than right.
The full report is here:
I promise this isn't citrus
- The overall financial projections keep getting better, although not to the degree we saw in FY17
- We sold almost 46K season tickets last year, and donations to the program are way up
- Basketball fell off a cliff, but because Hopkins is a good coach, we will be fine
- It looks like they're assuming about $2M/year from the apparel deal, which seems low to me
- They continue to talk about allowing beer & wine sales at Alaska Airlines Field at Husky Stadium™
With all that being said, Jake Browning still sucks and BBK is our starting middle linebacker.
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Royalties, Adv & Sponsorships:
FY19: $16,507,421
FY20: $21,699,796
FY21: $18,741,140
Assuming everything else in that category is constant, I'm guessing there is a signing bonus for the first year of the new deal (FY20). They are currently getting $3.5M/year. At $5.7M they are being very conservative and are planning on a new agreement with Nike. Oregon is getting $8M/year with Nike, I'd guess we'd be closer to just under that. Adidas is rumored to be offering close to $10M/year.
Simple fact
Case closed
Cohen Said:
“We want to be with a partner that has an exciting brand, that resonates with students and with fans. That’s critical too,” she said. “We also want a partner that’s willing to invest in our success — someone that wants to see Washington win championships in all of our sports and is willing to support that vision and market that vision and go arm in arm with us. That’s the kind of edge we’re looking for, and those are the kinds of factors we’re evaluating when we make our final decision.” She also went on to say: "We? also want to partner with a company that knows how to make a fashionable and versatile black sleeve that both fans and recruits yern for."
I'm never buying season tickets again until the majority of our games start before 4pm.
I presume that the $5.58M in product is primarily used to outfit our teams, although I know many deals include a significant amount of free apparel that is then sold by the university at almost 100% profit. If that's the case, I'm guessing gets us to the $2.2M bump annually, as the cash difference is only $1.725M.
I'm curious about what the $1.1M in marketing consists of. I did a quick scan through other recent mega deals and they have sweeteners like internships for students and t-shirts for student sections, but nothing about marketing that I could find.