Let Purple Reign (great tag line/simple/powerful/etc) and then....

godawgst

Someone in UW marketing thought you needed to add the word "again", like every UW fan alive the last 15 years doesn't know we've sucked shit.

It never ends with them does it?

They almost got it right..... Almost

TierbsHsotBoobs

Lather.
Rinse.
Repeat.

Meek

of course I know I'm splitting hairs here as one of Hardcore Husky's resident advertising executives, but why not "make" it reign instead of the passive "let"... this university is just not interested in being ambitious. Just another example of Race Bannon's loser mindset where the whole place has been trained to just take the plunger because that's how it's been done in the past.

dnc

This is better than Crazy Larry. And, it's absolutely fitting. I can't love this any more.

CokeGreaterThanPepsi

Meek said:

of course I know I'm splitting hairs here as one of Hardcore Husky's resident advertising executives, but why not "make" it reign instead of the passive "let"... this university is just not interested in being ambitious. Just another example of Race Bannon's loser mindset where the whole place has been trained to just take the plunger because that's how it's been done in the past.

Guarantee it was because they didn't want to get too close to Trump's slogan.