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37 million users? Like doogman users or actual paying users? That's >10% of the USA
I doubt they have that many actual paying users. They probably inflate the number to include all of the people that have tried their service and signed up through throw-away emails.
I'd guess only a couple Million actual paying users at any point in time, with a fairly high churn rate (yes, I used to do analytics for a subscription based service).
Saw this a bit ago... You can already find out who uses AshleyMadison by just searching for an email address in the forgot password section of the site.
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I'd guess only a couple Million actual paying users at any point in time, with a fairly high churn rate (yes, I used to do analytics for a subscription based service).
motherboard.vice.com/read/who-needs-hackers-you-can-already-see-whos-on-cheating-site-ashleymadison
Don't get married if you plan on banging skanks off the internet.