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Seahawks' agreement with Texas A&M for 12th Man expiring
DerekJohnson
Administrator, Swaye's Wigwam Posts: 70,209 
Comments
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This insanely absurd... Aggies not comfortable with it?
Bigger things to worry about. -
Aggies are welcome to have all the 12s.
Seriously though, TAMU is coming across as more FS than the 12s. There was a news segment about this last night and how important "Ther 12th Man" is to the Aggies. -
I expect SEA to leverage a cheap license renewal, or just say FOaTm. The only two facts of consequence in the story are (1) that SEA is already working on TM'ing other variations on "12" and (2) that aTm also has a licensing agreement with BUF. Neither fact bespeaks much negotiating strength for aTm.
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That A&M is calling the 12th man a "call to service" and about serving "community and country" is such revisionist history. It's about a guy that came out of the stands to play a fucking football game in the 20's and walk-on's playing special teams. The fact that she referred to it as "protecting the brand" automatically invalidates reverence to a concept, that's money talk.
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13th Man, trademarks Seattle Seahawks 2014
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Does Seattle even do anything with "the 12th man" anymore? All I see and hear is the number 12, "12's" and "12th fan" as in jerseys. Pretty sure the Hooks wouldn't even need to extend the agreement.
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Paul Allen should just buy TAMU.
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PurpleBaze said:
Paul Allen should just buy TAMU and turn it into a feeder school for the Huskies.
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Except for the fact that Paul Allen is a fucking Cuog...
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I've never completely understood the trademarking of the "12th man" trademarking because in my mind it is highly generic ... but whatever.
I'd love to hear from a make believe trademark lawyer that can speak to whether or not the generic use of the number 12 would create damages.
