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NBA ratings are awful

Fire_Marshall_BillFire_Marshall_Bill Member, Swaye's Wigwam Posts: 24,149 Founders Club
Kobeslobber is really upset at all the racist white men right now :D

Newsmax is beating some gaymes. Newsmax!!!! bwahahaha

https://www.youtube.com/watch?v=pnEhyIwPLA4

Comments

  • TequillaTequilla Member Posts: 19,931
    Really interesting thinking about the why because you could argue from a talent standpoint the league is in great shape
  • RaceBannonRaceBannon Member, Swaye's Wigwam Posts: 106,804 Founders Club
    I'll give them one more excuse because I like the NBA

    However, I forget the season has started more often than not because it just ended and its football season

    After the Super Bowl with the regular rhythm up to the playoffs will tell the tale. Bad playoff ratings with James and the Lakers and the Nets back east is trouble
  • PrestonluvPrestonluv Member Posts: 275
    edited January 2021
    Ratings in general are down in most sports

    I believe the biggest reason is they have completely lost the fair weather fan. No fans in stadiums means less people are interested in watching a game. The fair weather fan needs all the reasons they can get to watch a game. A full stadium is one of these things. Add to this that no fair weather fans can attend a game and they lose interest as well.

    Now add to this the covid economic/health factor.....fair weather fans realize there are a lot more important things in life than sports. They are worried about jobs and money and in some cases their life. So sports means even less to them and as a result the fair weather fan simply doesn’t give a fuck about sports. So they don’t watch and the ratings subside
  • huskyhooliganhuskyhooligan Member, Swaye's Wigwam Posts: 5,522 Swaye's Wigwam
    For some perspective, youtube hoopers are garnering about half the views of these games. Sometimes more.

    https://www.youtube.com/results?search_query=tjass

    https://www.youtube.com/channel/UCeI--jINF0G1jmDVjT2PX_Q
  • doogiedoogie Member Posts: 15,072
    I’ll go way out on a limb and say people who aren’t working due to a Political swindle, are sick of being lectured by Millionaire high school educated kids that they are the problem with the world.
  • IceManLikeGervinIceManLikeGervin Member Posts: 331
    Could be due to streaming of the games as well...correct me if I am wrong but I don't believe that tv ratings include those streaming numbers.

    NBA ratings were actually up compared to last season for opening week https://nba.nbcsports.com/2020/12/30/opening-week-nba-ratings-make-big-leap-from-last-season/
  • IceManLikeGervinIceManLikeGervin Member Posts: 331
    RealGM https://basketball.realgm.com/wiretap/261250/TNTs-MLK-Day-Primetime-Doubleheader-Up-31-Percent-Compared-To-2020

    The NBA's primetime doubleheader on TNT was up 31 percent versus last year's comparable Martin Luther King Day coverage.

    The Golden State Warriors' win over the Los Angeles Lakers had an 84 percent increase based on an average of 2.2 million viewers.

    TNT’s live NBA regular season game coverage is averaging 1.7 million viewers, up 21% vs. the same number of games last year (1.4 million viewers through 12 telecasts).
  • RoadDawg55RoadDawg55 Member Posts: 30,123
    edited January 2021

    For some perspective, youtube hoopers are garnering about half the views of these games. Sometimes more.

    https://www.youtube.com/results?search_query=tjass

    https://www.youtube.com/channel/UCeI--jINF0G1jmDVjT2PX_Q

    Tristan Jass is a suburban AND-1 hooper. He’s 5’8” and sucks. Comparing him to the NBA games is kind of misleading. His clips aren’t nearly as long as a game and they aren’t live events.

    Side note, Rahmel Dockery that played for Curtis and Oregon State if a football Youtuber/IG/TikToker. I saw him filming some stuff this summer. It took him probably 50 attempts to make a crazy catch. It’s really corny and boring shit, but it makes him a great living, so more power to him.
  • greenbloodgreenblood Member Posts: 14,484
    The NBA is losing ratings because of the competition aspect. You could bet your house on one of 4 teams to win the championship each year, and you'll get it right. Small markets can't compete long term. If the NBA wanted to be more interesting again, they should go with a hard cap, but that will never happen.
  • IceManLikeGervinIceManLikeGervin Member Posts: 331
    USAToday (click for article) https://therookiewire.usatoday.com/2021/01/19/nba-ratings-mlk-day-primetime-viewership/

    NBA Netted Huge Viewership Increase In MLK Day Primetime Coverage

    The NBA continued its strong start to the season in viewership behind a busy Martin Luther King Jr. Day lineup, headlined by two key matchups between the Milwaukee Bucks and Brooklyn Nets and Golden State Warriors and Los Angeles Lakers.

    The Warriors and Lakers capped off a jam-packed schedule, drawing an average of 2.2 million viewers, an increase of 84% based on the same telecast window from last year. Overall, the primetime doubleheader coverage on TNT averaged 2.1 million viewers for an increase of 31% versus last year’s coverage.

    The marquee contest saw the Warriors overcome a 14-point fourth-quarter deficit to defeat the Lakers, 115-113. Stephen Curry scored a game-high 26 points while LeBron James had 19 points with Anthony Davis adding 17 points, 17 rebounds and seven assists.

    In addition to the strong viewership numbers on MLK Day, which marks the second-largest day of programming of the season, the league also saw the opening week end as the most-watched since 2012, with combined viewership up 67% compared to last year.

    Amidst an unprecedented season in the NBA, fans have continued to tune into games at a high volume to watch the stars of the league take the court each night.
  • IceManLikeGervinIceManLikeGervin Member Posts: 331
    RealGM https://basketball.realgm.com/wiretap/261265/NBAs-National-TV-Ratings-Up-34-Percent-Compared-To-19-20

    NBA's National TV Ratings Up 34 Percent Compared To 19-20

    NBA viewership across TNT, ESPN and ABC through MLK Day (27 games) is up 34 percent vs. the comparable number of games during the 2019-20 season (2.0 million average viewers vs. 1.49 million average viewers), according to Nielsen Media Research.

    TNT’s MLK Day tripleheader coverage – featuring the Phoenix Suns vs. Memphis Grizzlies, Milwaukee Bucks vs. Brooklyn Nets and Golden State Warriors vs. Los Angeles Lakers – averaged 1.73 million viewers, up 32% vs. the network’s comparable MLK Day coverage last season. The Warriors vs. Lakers game was up 90% vs. last year’s same telecast window. Viewership on NBA League Pass, the league’s live game subscription package, on MLK Day was up 46% vs. last year.

    Through MLK Day, NBA League Pass has delivered improved regular season viewership with average minutes watched increasing 18% vs. the comparable number of games during the 2019-20 season on the platform. The NBA’s social media platforms have generated record engagement season-to-date, with a 201 percent increase in minutes watched vs. last year.

    The league started the 20-21 season approximately two months later this year.
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